Mama Bamboo was the first UK nappy and wipe company to achieve accreditation as a B Corporation and was given the highest rating by Ethical Consumer magazine of any disposable nappy brand in 2020.
Since the previous investment round in 2021, which raised £600,000 through a share offer with Triodos, the company has developed a new line of sustainable nappies for premature babies, as well as potty training night pads. These products will be launched later this year alongside a brand refresh and a new customer sales app.
With the new investment raised, the company will now look to further increase its brand awareness in the UK and expand into European markets, starting with Italy and Germany where there is a significant and growing market for eco-friendly baby products.
Mama Bamboo’s nappies are made using 100% sustainably sourced bamboo viscose, compostable liners and chlorine-free pulp and their baby wipes are made using 100% compostable bamboo viscose. Normal single-use nappies and wipes are made using crude oil and petrochemicals and generate a huge amount of plastic waste. Around 3 billion plastic disposable nappies1 and 11 billion plastic wet wipes2 are thrown away each year in the UK.
Laura Crawford, founder of Mama Bamboo, said: “We are excited to be working with Triodos Bank again on our second equity raise through the Triodos Crowdfunding platform. I launched Mama Bamboo in 2018 with an ambition to disrupt the market. For 60 years disposable nappies and wet wipes have been damaging the environment and are one of the worst forms of single-use plastic. Personally, my aim is to show that you can run a profitable business and still maintain the highest sustainability standards across all aspects of your business. That ethos runs across everything that we do as an organisation.
“In the last five years, we have grown fast and quickly established a loyal customer base. Despite challenges for both businesses and consumers during the current cost of living crisis, Mama Bamboo has maintained its market share and we’ve seen though our referral schemes that a friend's recommendation outweighs any initial concern over higher pricing for eco products.”
Since its inception in 2018, Mama Bamboo has grown significantly as consumers in the UK have become increasingly conscious of the environmental impact of their choices. Income for the year ending 31 July 2022 reached over £1 million representing growth of around 24% on the previous financial year.
Minimum investment in the crowdfunding offer is £66 and investors may be able to take advantage of Enterprise Investment Scheme (EIS) tax relief. Tax relief depends on individual circumstances and may change.
Whitni Thomas, Head of Corporate Finance at Triodos Bank UK, added: “Mama Bamboo is leading the way in offering new parents a range of disposable nappies that don’t cost the earth. At Triodos, we know how passionate an increasing number of people are about making sustainable shopping choices, so we’re incredibly supportive of Mama Bamboo’s plans to give consumers more options of baby care products that are in line with their environmental values.”
Mama Bamboo was awarded the Sustainability Accelerator grant by the University of Hertfordshire and works with both the university and UCL to research and develop circularity for nappy waste. Partnering with established bio-waste processors and hygiene collectors, Mama Bamboo aims to launch the UKs first fully circular closed-loop collection and composting service for nappies and wipes.
The brand has been voted “Best for the World – Environment” by B-Corp for the last two consecutive years, meaning it is one of the top 5% of all B-Corps globally for environmental impact. It was awarded the Good Shopping Guides “Ethical Company” award in 2021, and Ethical Consumer gave its ‘best’ rating for environmental reporting, supply chain management and non-toxic chemical usage.
1 The Waste and Resources Action Programme (2015) Real nappies https://wrap.org.uk/resources/guide/waste-prevention-activities/real-nappies/overview
2 Marine Conservation Society (2018) Swimming in wet wipes https://www.mcsuk.org/what-you-can-do/campaigns/swimming-in-wet-wipes/
Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you are unlikely to be protected if something goes wrong. Take 2 mins to learn more.
This is a high-risk equity investment opportunity in the shares of an early stage company. The company has no plans to pay dividends (or returns) in the short term and although the directors aim to procure an exit for investors after the three-year EIS qualifying period, there is no guarantee of this or of the future value of the shares.
Investments are not covered by the Financial Services Compensation Scheme (FSCS) and your capital is at risk and returns are not guaranteed. You should always read the offer document in full before deciding whether to invest as it will cover risks specific to an individual investment. You can read more about the general risks associated with making these types of investments here. If you are unsure if any of these investments are right for you, you should contact an Independent Financial Adviser.
Notes to editors:
- Visit: triodoscrowdfunding.co.uk
For further information please contact:
Mama Bamboo published an offer document dated February 2023. Applications can only be made on the basis of, and subject to, the terms and conditions of the information contained in the offer document which includes the terms and conditions of the Triodos Crowdfunding website.
About Mama Bamboo
Founded in 2018, Mama Bamboo is one of the leading sustainable baby brands in the UK. -B Corp certified and committed to ethical and environmentally friendly business, Mama Bamboo offers award-winning, nappy and wipe products to eco-conscious parents via its online subscription service and other retail outlets (Ocado, Amazon).
Mama Bamboo wipes are registered by the Vegan Society and NatureWatch UK as animal cruelty free. The brand has won several prestigious consumer awards including the Made for Mums gold award for ‘Best Eco Nappy’ and silver award for ‘Best Baby Wipe’, and the Mother & Baby gold award for ‘Best Performance Nappy Range’; beating Pampers and all supermarket ranges on absorption, fit and comfort.
- Mama Bamboo is wholly owned by private individuals.
- Registered Address: 131 High Street South, Northchurch, Berkhamsted, Hertfordshire, England, HP4 3QR
- Company Registration - 11267046
- VAT registration - GB294484069
About Triodos Bank
Founded in 1980, Triodos Bank has become a frontrunner in sustainable banking globally. As an independent bank that promotes responsible and transparent banking, it does not see any conflict between a focus on people and the planet and a good financial return. Instead it believes that they reinforce each other in the long-term.
Triodos Bank has banking activities in the Netherlands, Belgium, the UK, Spain and Germany as well as Investment Management activities based in the Netherlands but active globally. Triodos Bank co-founded the Global Alliance for Banking on Values (GABV), a network of 63 sustainable banks. Together these banks want to grow sustainable banking and its impact on the real economy substantially.
Triodos Bank UK Ltd is a wholly owned subsidiary of Triodos Bank NV.
This financial promotion has been issued by Triodos Bank UK Ltd. Registered Office: Deanery Road, Bristol, BS1 5AS. Registered in England and Wales with registered number 11379025. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 817008.